{"id":5479,"date":"2026-02-23T17:43:18","date_gmt":"2026-02-23T17:43:18","guid":{"rendered":"https:\/\/www.zmirov.com\/?page_id=5479"},"modified":"2026-08-24T09:28:03","modified_gmt":"2026-08-24T09:28:03","slug":"corporate","status":"publish","type":"page","link":"https:\/\/www.zmirov.com\/en\/secteurs\/corporate\/","title":{"rendered":"CORPORATE"},"content":{"rendered":"\t\t
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\n\t\t\t\t\n\t\t\t\t<\/path><\/svg>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t
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\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tSport\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\n\t\t\t\t<\/path><\/svg>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t
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\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tFood & Boissons\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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CORPORATE\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Faire exister une parole dans le r\u00e9el. Et lui donner une place dans le d\u00e9bat.<\/p>

Dans ces univers, une prise de parole prend de la valeur lorsqu\u2019elle circule et qu\u2019elle tient.
Elle se joue au contact des parties prenantes, l\u00e0 o\u00f9 tout s\u2019observe, se commente et se rejoue vite.<\/p>

Ces sujets s\u2019exposent d\u00e9sormais \u00e0 d\u00e9couvert, transformation du travail, innovation, responsabilit\u00e9, gouvernance, marque employeur, d\u00e9cisions sensibles. Ils vivent \u00e0 la crois\u00e9e des m\u00e9dias, de l\u2019influence et des conversations sociales.<\/p>

Les relations publiques sont aujourd\u2019hui des relations avec les publics, qu\u2019elles se jouent dans la presse, l\u2019influence, le social media ou les conversations.
La r\u00e9putation ne se construit plus \u00e0 huis clos.<\/p>

Zmirov accompagne les entreprises et leurs dirigeants l\u00e0 o\u00f9 se forme cette perception, en reliant des sujets industriels, soci\u00e9taux et de marque.
Au contact des m\u00e9dias, des d\u00e9cideurs et des acteurs \u00e9conomiques, ces enjeux prennent une r\u00e9sonance imm\u00e9diate.<\/p>

Agence RP corporate \u00e0 Paris, notre travail consiste \u00e0 clarifier les angles, pr\u00e9parer les prises de parole et organiser leur circulation entre relations presse, influence et social media, pour prolonger leur pr\u00e9sence dans les conversations.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Parmi nos clients : <\/h1>\t\t\t\t<\/div>\n\t\t
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Se Loger<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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L\u2019\u00c9tudiant\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Durex<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Turo<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Le r\u00e9el comme point de d\u00e9part<\/h4>\t\t\t\t<\/div>\n\t\t\t\t
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Une prise de position se cr\u00e9dibilise lorsqu\u2019elle \u00e9claire un sujet qui d\u00e9passe l\u2019entreprise. Nous identifions les bons territoires, choisissons les mots justes et construisons une expression qui reste lisible.<\/p>

Nous int\u00e9grons d\u00e8s le d\u00e9part une lecture corpsumer. Les marques et les produits portent d\u00e9sormais une dimension d\u2019entreprise.
Les publics regardent les engagements, confrontent les promesses aux pratiques, et attendent des preuves.<\/p>

La r\u00e9putation d\u2019une entreprise et l\u2019exp\u00e9rience de ses marques se r\u00e9pondent en continu. Nous veillons \u00e0 ce que l\u2019engagement RSE, la transformation et les preuves concr\u00e8tes tiennent ensemble, sans dissonance.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tNos r\u00e9alisations<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Une pr\u00e9sence dans le d\u00e9bat<\/h4>\t\t\t\t<\/div>\n\t\t\t\t
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Une id\u00e9e existe lorsqu\u2019elle est reprise, comprise, discut\u00e9e.
Nous construisons des dispositifs o\u00f9 relations presse, influence et social corporate se renforcent, sans se parasiter.<\/p>

Nous pr\u00e9parons les dirigeants, calibrons tribunes et interviews et \u00e9crivons les formats sociaux pour installer une continuit\u00e9. L\u2019enjeu est de tenir une ligne claire sans figer la parole.<\/p>

Une tribune ouvre un d\u00e9bat. Une interview pr\u00e9cise une vision. Un format social prolonge la lecture et ouvre la discussion.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tNos r\u00e9alisations<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Quand l\u2019exposition devient permanente<\/h4>\t\t\t\t<\/div>\n\t\t\t\t
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Les attentes soci\u00e9tales \u00e9voluent vite. La transparence s\u2019impose. Les contradictions se paient. Les sujets sensibles se traitent avec rigueur, sans se couper du d\u00e9bat public.<\/p>

Dans ce contexte, l\u2019alignement devient central. Ce qui est dit, ce qui est fait et ce qui est per\u00e7u se confrontent en permanence.<\/p>

Ces moments se travaillent en amont. Nous identifions les points de friction et construisons des \u00e9l\u00e9ments de langage et des sc\u00e9narios. Nous structurons une posture et aidons \u00e0 traverser une s\u00e9quence sans perdre le cap.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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Une parole existe lorsqu’elle circule et r\u00e9siste \u00e0 l’\u00e9preuve des faits.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tNos r\u00e9alisations<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Des cases pertinents en lien avec
\nce secteur <\/h4>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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DUREX<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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YOUR SEX YOUR WAY<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Se loger<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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se loger x happn<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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easycash<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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second hand barometer<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t
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Toutes nos r\u00e9alisations<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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D\u00e9couvrez nos campagnes et les marques que nous accompagnons au quotidien<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tVoir nos r\u00e9alisations<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t
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l\u2019AGENCE ZMIROV<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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20 ans de RP, d’influence et de cr\u00e9ativit\u00e9 au service des marques qui comptent.<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tD\u00e9couvrir notre agence<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Sport Food & Boissons CORPORATE Faire exister une parole dans le r\u00e9el. Et lui donner une place dans le d\u00e9bat. Dans ces univers, une prise de parole prend de la valeur lorsqu\u2019elle circule et qu\u2019elle tient.Elle se joue au contact des parties prenantes, l\u00e0 o\u00f9 tout s\u2019observe, se commente et se rejoue vite. Ces sujets […]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":5309,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-5479","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"\nAgence RP corporate et communication \u00e0 Paris - Zmirov<\/title>\n<meta name=\"description\" content=\"Agence RP corporate \u00e0 Paris, Zmirov accompagne dirigeants et entreprises en leadership d'opinion, tribunes, influence et communication institutionnelle.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.zmirov.com\/en\/secteurs\/corporate\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Agence RP corporate et communication \u00e0 Paris - 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