{"id":9737,"date":"2026-07-16T13:31:48","date_gmt":"2026-07-16T13:31:48","guid":{"rendered":"https:\/\/www.zmirov.com\/?post_type=realization&#038;p=9737"},"modified":"2026-07-16T13:31:48","modified_gmt":"2026-07-16T13:31:48","slug":"our-place","status":"publish","type":"realization","link":"https:\/\/www.zmirov.com\/en\/realization\/our-place\/","title":{"rendered":"Our place"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"9737\" class=\"elementor elementor-9737\" data-elementor-post-type=\"realization\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9822beb e-flex e-con-boxed e-con e-parent\" data-id=\"9822beb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-af3233b e-con-full e-flex e-con e-child\" data-id=\"af3233b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60ccb5a elementor-widget elementor-widget-heading\" data-id=\"60ccb5a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">AIGLE 170+1<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e19f8c1 e-con-full e-flex e-con e-child\" data-id=\"e19f8c1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-86aaadf e-con-full e-flex e-con e-child\" data-id=\"86aaadf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dc0e7b7 elementor-widget elementor-widget-heading\" data-id=\"dc0e7b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">CUSTOMER<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ae5df34 elementor-widget elementor-widget-heading\" data-id=\"ae5df34\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Eagle<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b5402d4 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"b5402d4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b698b1f e-con-full e-flex e-con e-child\" data-id=\"b698b1f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eb735c4 elementor-widget elementor-widget-heading\" data-id=\"eb735c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">ACTIVATION<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-343c3bf elementor-widget-mobile__width-initial elementor-widget elementor-widget-heading\" data-id=\"343c3bf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Media Relations \u2022 Influence<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-55560c3 e-flex e-con-boxed e-con e-parent\" data-id=\"55560c3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-8da079c e-con-full e-flex e-con e-child\" data-id=\"8da079c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-b68380f e-con-full e-flex e-con e-child\" data-id=\"b68380f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e6c57ed img-class elementor-widget elementor-widget-image\" data-id=\"e6c57ed\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"2560\" height=\"1202\" src=\"https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/03\/AIGLEEEEE-scaled.webp\" class=\"attachment-full size-full wp-image-7317\" alt=\"\" srcset=\"https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/03\/AIGLEEEEE-scaled.webp 2560w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/03\/AIGLEEEEE-300x141.webp 300w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/03\/AIGLEEEEE-1024x481.webp 1024w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/03\/AIGLEEEEE-768x361.webp 768w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/03\/AIGLEEEEE-1536x721.webp 1536w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/03\/AIGLEEEEE-2048x962.webp 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-13dfd1c elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"13dfd1c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5bc7f17 e-con-full e-flex e-con e-child\" data-id=\"5bc7f17\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e91d133 elementor-widget elementor-widget-heading\" data-id=\"e91d133\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Pitch<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-475a306 elementor-widget elementor-widget-text-editor\" data-id=\"475a306\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>On the occasion of its <strong>171 years<\/strong>, Aigle faced a question that few brands encounter: how to continue to foster contemporary creation when one already possesses such a rich heritage?<\/p><p>\u00a0<\/p><p>The challenge was not only to highlight their French know-how, but also to demonstrate that their heritage could still inspire contemporary fashion, design, and culture.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-575a396 e-flex e-con-boxed e-con e-parent\" data-id=\"575a396\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7ebf895 e-con-full e-flex e-con e-child\" data-id=\"7ebf895\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-3c85ebc e-con-full e-flex e-con e-child\" data-id=\"3c85ebc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0cded26 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"0cded26\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5957bdd e-flex e-con-boxed e-con e-parent\" data-id=\"5957bdd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1a08ced e-con-full e-flex e-con e-child\" data-id=\"1a08ced\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-46d2b8c e-con-full e-flex e-con e-child\" data-id=\"46d2b8c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-6d6a588 e-con-full e-flex e-con e-child\" data-id=\"6d6a588\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8a6930c elementor-widget elementor-widget-heading\" data-id=\"8a6930c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Answers<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a90076e elementor-widget elementor-widget-text-editor\" data-id=\"a90076e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>We have built a device combining media relations, influence, and creation around an anniversary capsule collection bringing together eight French talents and brands invited to reimagine Aigle's iconic boot.<\/p><p>\u00a0<\/p><p>Curated by Sarah Andelman, with participation from Jean Jullien, \u00c9tudes Studio, Lo\u00efc Prigent, Lacoste, the Ch\u00e2teau de Versailles, Bic, Lou Doillon, and India Mahdavi.<\/p><p>\u00a0<\/p><p>Presentation of the collection at the Palais Galliera during Men's Fashion Week to place the project within a fashion and cultural environment.<\/p><p>\u00a0<\/p><p>Seeding program with around a hundred content creators and personalities, including L\u00e9na Mahfouf, Fran\u00e7ois Civil, Alice Moiti\u00e9, and Helena Soubeyrand.<\/p><p>\u00a0<\/p><p>Factory tour for journalists to link contemporary creation and French know-how.<\/p><p>\u00a0<\/p><p>Exclusive content created with MAD, Milk D\u00e9coration, Harper's Bazaar, Madame Figaro, Gala and Marie Claire to extend the visibility of the campaign.<\/p><p>\u00a0<\/p><p><strong>By bringing together creators, media, and influencers around its iconic boot, Aigle demonstrated that its heritage can continue to fuel contemporary creation.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0215e5d e-con-full e-flex e-con e-child\" data-id=\"0215e5d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-63df401 e-con-full e-flex e-con e-child\" data-id=\"63df401\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-fe97cb3 e-con-full e-flex e-con e-child\" data-id=\"fe97cb3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-42a91ca elementor-widget elementor-widget-image\" data-id=\"42a91ca\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"518\" src=\"https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/04\/1-1024x663.png\" class=\"attachment-large size-large wp-image-9718\" alt=\"\" srcset=\"https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/04\/1-1024x663.png 1024w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/04\/1-300x194.png 300w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/04\/1-768x497.png 768w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/04\/1-1536x995.png 1536w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/04\/1-18x12.png 18w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/04\/1.png 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-63a82bb e-con-full e-flex e-con e-child\" data-id=\"63a82bb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ec6a7dd elementor-widget elementor-widget-image\" data-id=\"ec6a7dd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"518\" src=\"https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/04\/2-1024x663.png\" class=\"attachment-large size-large wp-image-9719\" alt=\"\" srcset=\"https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/04\/2-1024x663.png 1024w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/04\/2-300x194.png 300w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/04\/2-768x497.png 768w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/04\/2-1536x995.png 1536w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/04\/2-18x12.png 18w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/04\/2.png 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fd2d0d5 e-con-full e-flex e-con e-child\" data-id=\"fd2d0d5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-5f46996 e-con-full e-flex e-con e-child\" data-id=\"5f46996\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f8eb275 elementor-widget elementor-widget-image\" data-id=\"f8eb275\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"518\" src=\"https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/04\/Design-sans-titre-3-1024x663.png\" class=\"attachment-large size-large wp-image-9721\" alt=\"\" srcset=\"https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/04\/Design-sans-titre-3-1024x663.png 1024w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/04\/Design-sans-titre-3-300x194.png 300w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/04\/Design-sans-titre-3-768x497.png 768w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/04\/Design-sans-titre-3-1536x995.png 1536w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/04\/Design-sans-titre-3-18x12.png 18w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/04\/Design-sans-titre-3.png 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4d3626d e-con-full e-flex e-con e-child\" data-id=\"4d3626d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0f8f477 elementor-widget elementor-widget-image\" data-id=\"0f8f477\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"518\" src=\"https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/03\/AIGLE4-1024x663.webp\" class=\"attachment-large size-large wp-image-7283\" alt=\"\" srcset=\"https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/03\/AIGLE4-1024x663.webp 1024w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/03\/AIGLE4-300x194.webp 300w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/03\/AIGLE4-768x497.webp 768w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/03\/AIGLE4-1536x995.webp 1536w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/03\/AIGLE4-2048x1326.webp 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-66c5e83 e-flex e-con-boxed e-con e-parent\" data-id=\"66c5e83\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-dd3ffff e-con-full e-flex e-con e-child\" data-id=\"dd3ffff\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c996766 elementor-widget elementor-widget-heading\" data-id=\"c996766\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Results <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-75fffc9 e-con-full e-flex e-con e-child\" data-id=\"75fffc9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-7675e65 e-con-full e-flex e-con e-child\" data-id=\"7675e65\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-19bf59a elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-counter\" data-id=\"19bf59a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">Social media content<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\">+<\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"450\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\"><\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b6cc263 e-con-full e-flex e-con e-child\" data-id=\"b6cc263\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a92741e elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-counter\" data-id=\"a92741e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">Press coverage <\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"35\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\"><\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0816a52 e-con-full e-flex e-con e-child\" data-id=\"0816a52\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cd8d592 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-counter\" data-id=\"cd8d592\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">The reach <\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"7.65\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">M<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-676608c e-con-full e-flex e-con e-child\" data-id=\"676608c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-ea1850d e-con-full e-flex e-con e-child\" data-id=\"ea1850d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-054e5f0 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-counter\" data-id=\"054e5f0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">D'EMV<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"600\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">Euro<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-52c7786 e-con-full e-flex e-con e-child\" data-id=\"52c7786\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-84e86d9 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-counter\" data-id=\"84e86d9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">Press Space Purchase Equivalent<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"95\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">Euro<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bdd1c0f e-con-full e-flex e-con e-child\" data-id=\"bdd1c0f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5d1606c elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-counter\" data-id=\"5d1606c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">Major media activations<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"2\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\"><\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fe7ecb0 e-flex e-con-boxed e-con e-parent\" data-id=\"fe7ecb0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5780c38 elementor-widget elementor-widget-heading\" data-id=\"5780c38\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">SEE OTHER SIMILAR ACHIEVEMENTS<\/h4>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-39a0e9d e-con-full e-flex e-con e-child\" data-id=\"39a0e9d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-0e0e35b e-con-full e-flex e-con e-child\" data-id=\"0e0e35b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e64e41d elementor-widget elementor-widget-image\" data-id=\"e64e41d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.zmirov.com\/en\/cas-decole-ikea\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"704\" src=\"https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/03\/Rectangle-23-1-1024x901.webp\" class=\"attachment-large size-large wp-image-8915\" alt=\"\" srcset=\"https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/03\/Rectangle-23-1-1024x901.webp 1024w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/03\/Rectangle-23-1-300x264.webp 300w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/03\/Rectangle-23-1-768x676.webp 768w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/03\/Rectangle-23-1-1536x1352.webp 1536w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/03\/Rectangle-23-1.webp 2004w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-319d02c elementor-widget elementor-widget-heading\" data-id=\"319d02c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">IKEA - IKEA+ Fashion Week<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2288012 e-con-full e-flex e-con e-child\" data-id=\"2288012\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5ad87a5 elementor-widget elementor-widget-image\" data-id=\"5ad87a5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.zmirov.com\/en\/cas-decole-canon\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"704\" src=\"https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/03\/Rectangle-23-2-1024x901.webp\" class=\"attachment-large size-large wp-image-8917\" alt=\"\" srcset=\"https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/03\/Rectangle-23-2-1024x901.webp 1024w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/03\/Rectangle-23-2-300x264.webp 300w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/03\/Rectangle-23-2-768x676.webp 768w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/03\/Rectangle-23-2-1536x1352.webp 1536w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/03\/Rectangle-23-2.webp 2004w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-83985cd elementor-widget elementor-widget-heading\" data-id=\"83985cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Canon - World Unseen<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8295a9a e-con-full e-flex e-con e-child\" data-id=\"8295a9a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-67ae2e5 elementor-widget elementor-widget-image\" data-id=\"67ae2e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.zmirov.com\/en\/cas-decole-evian\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"704\" src=\"https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/03\/Rectangle-23-3-1024x901.webp\" class=\"attachment-large size-large wp-image-8918\" alt=\"\" srcset=\"https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/03\/Rectangle-23-3-1024x901.webp 1024w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/03\/Rectangle-23-3-300x264.webp 300w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/03\/Rectangle-23-3-768x676.webp 768w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/03\/Rectangle-23-3-1536x1352.webp 1536w, https:\/\/www.zmirov.com\/wp-content\/uploads\/2026\/03\/Rectangle-23-3.webp 2004w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b0ed6c8 elementor-widget elementor-widget-heading\" data-id=\"b0ed6c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Evian - Mountain of Youth<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>AIGLE 170+1 CLIENT AIGLE ACTIVATION Relations m\u00e9dias \u2022 Influence Pitch \u00c0 l&rsquo;occasion de ses 170+1 ans, Aigle faisait face \u00e0 une question que rencontrent peu de marques : comment continuer \u00e0 nourrir la cr\u00e9ation contemporaine lorsqu&rsquo;on dispose d\u00e9j\u00e0 d&rsquo;un h\u00e9ritage aussi riche ? L&rsquo;enjeu n&rsquo;\u00e9tait pas seulement de valoriser son savoir-faire fran\u00e7ais, mais de d\u00e9montrer [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"open","template":"elementor_header_footer","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"company-category":[28],"class_list":["post-9737","realization","type-realization","status-publish","format-standard","hentry","company-category-food"],"acf":{"project_title":"OUR PLACE - LANCEMENT MARQUE","project_description":"Cr\u00e9er l'adh\u00e9sion avant m\u00eame l'arriv\u00e9e de la marque sur le march\u00e9","project_bg":9741,"layout_size":"full"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Our place - Zmirov<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.zmirov.com\/en\/realization\/our-place\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Our place - Zmirov\" \/>\n<meta property=\"og:description\" content=\"AIGLE 170+1 CLIENT AIGLE ACTIVATION Relations m\u00e9dias \u2022 Influence Pitch \u00c0 l&rsquo;occasion de ses 170+1 ans, Aigle faisait face \u00e0 une question que rencontrent peu de marques : comment continuer \u00e0 nourrir la cr\u00e9ation contemporaine lorsqu&rsquo;on dispose d\u00e9j\u00e0 d&rsquo;un h\u00e9ritage aussi riche ? 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