Reputation
The agency strengthens its corporate advisory, protects reputational assets, and makes institutional discourse desirable.
Our approach is integrated and strategic.
By blending role-playing, influence marketing, event management, content creation, and social media, we break down industry and job function silos to build resonant narratives and experiences with a proven ROI.
We add depth to brand and product communications and make corporate sexy.
Relationship and content experts, we cultivate our clients' reputation and reach with creativity, boldness, and agility.
We protect this valuable capital and amplify it to make brands genuine cultural forces with lasting appeal.
We design every campaign to generate value and reach targeted audiences, while always maintaining brand image control.
Our strategies are never conceived in silos: they are integrated from the creative idea, designed to be amplified. Influence nourishes the PR narrative, and PR embodies and drives influence campaigns.
Our obsession: to be where culture happens and is created, to shape viral stories, resonant experiences, and brands that matter.
We know how to capture attention and create conversations that naturally amplify. With us, no topic is “boring.” We erase professional and industrial boundaries to inject lifestyle into corporate, grounding every brand or product in culture.
We do this with a commitment to ROI: our campaigns must
generate impact and value.
Channels: print and digital press (web and social media), TV and radio, podcast
Your reputation is a unique and fragile asset: we preserve it through an approach to influence that is free, independent, and guided by the relevance of profiles.
DIGITAL INFLUENCE (Earned & Owned) :
Proficiency in all platforms: Instagram, TikTok, Twitch, YouTube, and Pinterest with authentic content, no fixed scripts.
INFLUENCE TERRAIN: Product placement, experiences, and on-site activations to infiltrate events or locations and reach opinion leaders.
The agency is labeled as a Responsible Influence Consulting Agency.
We create tailored, hybrid content designed to seamlessly integrate into targeted audience conversations. Credible because they are rooted in culture, viral because they are supported by the right influencers, they capitalize on proven trends and insights.
EDITORIAL STRATEGY – Brand Storytelling and Narration
ARTISTIC DIRECTION & PRODUCTION – photos and films
Studies & Insights – polls, expert analyses
COLLABORATIONS – Between brands, personalities, and affinity locations
We design high-impact events, combining creativity and media amplification. From conception to production, we orchestrate every detail: concept, venue, set design, and content.
Thanks to our PR expertise, we engage journalists and KOLs and ensure media coverage before, during, and after to extend the impact well beyond D-day.
FORMATS: PRESS & INFLUENCER TRIPS / DINNER PARTIES & EVENTS
DINNERS / POP-UPS, EXHIBITIONS / FESTIVAL ACTIVATIONS
Thanks to our specialized community management teams, we design social media strategies that develop, energize, unite, and engage communities while generating visibility and leads.
STRATEGY / PROACTIVE MONITORING / CONTENT CREATION / COMMUNITY
MANAGEMENT / SOCIAL SELLING AND ADS
PLATFORMS: META, TIKTOK, LINKEDIN, PINTEREST, SNAPCHAT
Think outside the box.
To create unprecedented conversations by fostering dialogue between disciplines and industries. That is our vision of Public Relations.
Because they combine social intelligence with protean creativity, they have the power to give brands unprecedented cultural impact.
To make them and their stories shine. To make them as influential as they are desirable.To forge their footprint.Turn this impact into value.To cultivate their Brand Soft Power©.
We push the boundaries of professions and industries to amplify brand resonance and transform that impact into value.
A Consumer and Corporate Approach.
50 “Out of the Box” collaborators who capture unexpected connections.
A 700m² showroom and an exclusive pop-up store in the heart of Paris.
And because there isn't a single client we aren't proud of,
They simply call us the Agency of Beautiful Brands.
Grand Prix Influence Strategies
Ambassador Program
INfluence Grand Prix
GREAT CAUSES
Grand Prix Influence Strategies
Ambassador Program
Grand Prix Influence Strategies
GREAT CAUSES
Grand Prix Influence Strategies
Ambassador Program
INfluence Grand Prix
GREAT CAUSES
Grand Prix Strategies of Influence
Ambassador Program
Grand Prix Influence Strategies
GREAT CAUSES
Grand Prix Influence Strategies
Ambassador Program
INfluence Grand Prix
GREAT CAUSES
Grand Prix Strategies of Influence
Ambassador Program
Grand Prix Influence Strategies
GREAT CAUSES
Grand Prix Influence Strategies
Ambassador Program
INfluence Grand Prix
GREAT CAUSES
Grand Prix Strategies of Influence
Ambassador Program
Grand Prix Influence Strategies
GREAT CAUSES
Grand Prix Influence Strategies
Ambassador Program
INfluence Grand Prix
GREAT CAUSES
Grand Prix Strategies of Influence
Ambassador Program
Grand Prix Influence Strategies
GREAT CAUSES
Grand Prix Influence Strategies
Ambassador Program
INfluence Grand Prix
GREAT CAUSES
Grand Prix Strategies of Influence
Ambassador Program
Grand Prix Influence Strategies
GREAT CAUSES
Grand Prix Influence Strategies
Ambassador Program
INfluence Grand Prix
GREAT CAUSES
Grand Prix Strategies of Influence
Ambassador Program
Grand Prix Influence Strategies
GREAT CAUSES
Grand Prix Influence Strategies
Ambassador Program
INfluence Grand Prix
GREAT CAUSES
Grand Prix Strategies of Influence
Ambassador Program
Grand Prix Influence Strategies
GREAT CAUSES
The podcast of the PR and influence agency Zmirov Communication
Because inspiration is the very essence of our profession, we give a voice to inspiring personalities from multiple backgrounds such as fashion, beauty, sports, and culture.
Together, we look back at their journey to understand what sparks their creativity and have them tell us in turn what inspires them. Happy listening!
The podcast is available on Spotify as well as on the following platforms:
A curated selection of projects, and a concrete overview of everything we can do.
