MODE

In fashion, everything revolves around the culture and the conversations that shape it.
Attention is earned through repetition.

Public relations (PR), influencer marketing, social media, and event strategies are deployed with a dedicated team, using a cross-functional approach.
A clear ambition: to help brands strengthen their impact and stand out consistently.

Our Parisian showroom places the collections at the center of daily exchanges between journalists, stylists, trendsetters, and influencers.

PR agency for fashion in Paris, we accompany each project with the same rigor, by designing relevant, visible, and legitimate sequences. 

Among our clients:

Eagle

Lee

Havaianas

Eastpak

IZIPIZI

The showroom at the heart of choices

Located in the heart of Paris, in the Étienne-Marcel district, our 700 sq m showroom is a permanent meeting point between brands and those who shape fashion, from the media to talent and personalities.

Journalists, stylists, and trendsetters cross paths there every day to discover collections, exchange ideas, and refine their choices.
More than a presentation space, it's a place for activation and prescription where initial discussions and momentum around brands begin to take shape.

It fits perfectly within the Parisian scene and the dynamics that shape the visibility of collections.

The moments when fashion accelerates

We intervene at moments when fashion accelerates and becomes visible.
Collection launches, collaborations, highlights in department stores or concept stores, presence during Fashion Weeks.

Each activation is designed to capture attention, foster conversations, and establish brands within ongoing dynamics.
Our approach favors precise and cohesive PR formats, capable of generating visibility, content, and credibility among key influencers.

We're not trying to make noise. We're building sequences that matter and leave a lasting mark.

A place in fashion culture

We design custom devices to connect brands with audiences and key players who matter, when the impact is strongest.

Because in fashion, visibility alone isn't enough. Only the ability to exist within the culture creates desirability.

We choose the moments, formats, and channels that allow collections to find their place.

 

Fashion is played out in what circulates and what settles.

Relevant boxes related to
this sector

Eagle

170+1 

Izzy-pizzy

izipizi stadium

Lee

Lee x Basquiat

All our achievements

Discover our campaigns and the brands we support daily

THE ZMIROV AGENCY

20 years of PR, influence, and creativity serving brands that matter.