- Raise awareness and brand notoriety on general audience media
- Nourrish brand storytelling and expertise among ambassadors stories and products
- Capitalize on this creative program to generate brand desirability
- Media targeting tailored to each ambassador profile
- Organization of a dedicated interview campaign in one to one
- Nearly 20 coverages on general public media
- 100% dedicated articles
- 2 international articles on Vanity Fair Italia and Spain
- 1 neo media publication on Intagram with Loopsider (770K followers)
- 83 664 199 reach audience
- 100 000€ EMV
